One of the things I often think about these days is the isolation often found in vegan activism. There are lots of other groups out there that do excellent work, most of the time, and as a movement we often fail to leverage their efforts.
Take, for example, the Plain English Campaign, which got into action after a British supermarket chain launched a product called “Ambient Sausage.” Nobody knows what that means. I mean, I’m going to guess it’s not vegan, but that’s just me playing the percentages, and my interest pretty much ends there. The Plain English Campaign, or PEC, or can I call them PECers? OK, the PECers didn’t let it go. These folks campaigned to get the name changed.
And change it did. To what? No idea. But “Ambient Sausage” turned out to be a printing error. And the sausage product is still out there, so no net change in animal killing. But hey, what if we turned these folks on to things like “Organic Meat” or just about anything with the word “natural” that didn’t come from the ground?
Of course, I run a porn site with no porn, so maybe someone else would be better off doing the introductions…
